19/06/2018 VHMOR
Verdandi is a project created by the company VHMOR with the intention of increasing the visibility of those artists who are entering the art market. Through postings on Instagram, disclosures on the website, Facebook and Blog, seeks to open space for these emerging artists and encourage them to exhibit their work.
The word-inspiration for the project, Verdandi, carries the idea of movement and transformation. It is found in the tales of Norse mythology where it presents the Tree of the World that symbolizes a building full of strengths and possibilities.
Verdandi is one of the goddesses able to weave the wires of time, in addition to linking them in a coherent way so that, in this texture, the human could consciously perceive and feel the time and space and from that moment be able to create, build and boost your future.
The inspiration lies in the fact that art is equally able to weave the threads that connect the experiences of the past with the sensibility and the perception of the present moment, revealing something new, which is precisely the movement, the transformation. It is an instrument capable of expressing the essence, the intrinsic values of the human being and their experiences, which enable the artist to express in their creation his culture, symbolic values, identity, spirituality, as well as intangible elements.